{"title":"Releases","description":"","products":[{"product_id":"samidori","title":"samidori - 30 grams","description":"\u003cp\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cspan\u003e\u003cmeta charset=\"UTF-8\"\u003eAkihiro “Akky” Kita cultivates tea with a sense of curiosity and care that has earned Obubu Tea Farms a devoted following. What began as a single moment of discovery has grown into a practice centered on stewardship. Akky is reviving overlooked tea farms, working closely with the land and other farmers while also sharing the realities of small-scale Japanese agriculture with the wider world. This first-harvest samidori reflects that approach: deliberate, expressive, and deeply connected to its origin.\u003c\/span\u003e\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":47171126919388,"sku":null,"price":50.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0773\/9460\/8348\/files\/Untitled_Artwork7.png?v=1765604539"},{"product_id":"for-iris-kagoshima-uji-40g","title":"for, iris - 30 grams","description":"\u003cblockquote\u003eA private blend for Iris Coffee Lab in Raleigh, NC. This matcha was crafted in private collaboration with Marusan Koroen, a historic tea producer and blender based in Uji with roots dating back to 1895. For Iris, we requested first-harvest saemidori and okumidori matcha, sourced from their partner farms across the Uji region. This collective practices traditional tencha shading and harvesting practices while Marusan Koroen \u003cmeta charset=\"utf-8\"\u003eprocesses and blends. Known and \u003cspan\u003etrusted for its organic cultivation qualifications and adherence to tradition, Marusan Koroen only collaborates with purveyors who approach matcha with the same care.\u003c\/span\u003e\n\u003c\/blockquote\u003e\n\u003cblockquote\u003e\n\u003cmeta charset=\"UTF-8\"\u003e \u003cspan\u003eThis matcha is creamy and nutty, reminiscent of cashew, with a clear umami presence; evoking cooked zucchini and a soft aroma of rose petal. \u003c\/span\u003e It pairs beautifully with milk and, like many beverages at Iris, carries quiet floral undertones that unfold slowly rather than announce themselves. It has become a joy to watch this matcha take root at 725 Tucker Street and be embraced by the Raleigh community. \u003c\/blockquote\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":47232621314268,"sku":null,"price":50.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0773\/9460\/8348\/files\/Untitled_Artwork_5.png?v=1765604494"},{"product_id":"tempaku-30-grams","title":"tempaku - 30 grams","description":"\u003cp class=\"p1\"\u003eTempaku is considered Noriyasu Uejima’s highest ceremonial expression of Uji matcha. a tea shaped by generations of refinement and by a producer recognized as one of Kyoto’s most accomplished tasters. Grown in the historic Uji region, hand picked and stone ground from carefully shaded spring leaves, Tempaku reflects the classical ideals of Japanese matcha: purity, balance, and restraint. Its name, often translated as “heavenly master,” speaks to both its lineage and its role as a benchmark for what ceremonial matcha can be when craft, cultivar, and terroir align.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eIn the cup, Tempaku is deeply umami-forward yet remarkably gentle. It opens with a savory, creamy body, followed by natural sweetness and a soft vegetal freshness reminiscent of sweet peas. The texture is dense and velvety, coating the palate without heaviness, while the finish is long, clean, and quietly sweet with no bitterness. Whether prepared as usucha or koicha, Tempaku offers a contemplative and elegant experience that leaves a lasting impression of harmony and depth.\u003c\/p\u003e","brand":"frame matcha","offers":[{"title":"Default Title","offer_id":47450878247132,"sku":null,"price":60.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0773\/9460\/8348\/files\/IMG_0821.png?v=1768599376"},{"product_id":"okumidori-30-grams","title":"Okumidori - 30 grams","description":"\u003cp class=\"p1\"\u003eMarusan Koroen was founded in Uji in 1895 by Hisakichi, with a simple intention: to bring quality tea to people beyond the places where it grows. Over a century later, that commitment has not changed. Uji itself is the historic heart of Japanese matcha and is considered as the region where covered shading cultivation was first developed in the 15th century. Uji’s river in its valley offers cool mist, alluvial soil, and the kind of accumulated knowledge that only generations can build.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eOkumidori is a cultivar well suited to this environment. A late-budding variety known for its deep green color, rich umami, and low bitterness, it responds particularly well to the long shading periods that Uji producers have refined over centuries. This particular Okumidori is savory and grounded. Steamed spinach and sesame arrive first on the nose, full and present, without weight and is followed by the quiet richness of pistachio. The florals here are green rather than sweet; closer to daisy and dandelion than anything perfumed, and all the more elegant for it. It pairs beautifully with milk, which softens the savory edge and draws out a gentle creaminess. \u003c\/p\u003e","brand":"frame matcha","offers":[{"title":"Default Title","offer_id":50247531102428,"sku":null,"price":50.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0773\/9460\/8348\/files\/oku.png?v=1778268873"}],"url":"https:\/\/framematcha.com\/collections\/releases.oembed","provider":"frame matcha","version":"1.0","type":"link"}